Created for Campbell Arnotts by Prodigious, and directed by Kate Halpin, this campaign re-introduces the classic Tim Tam genie with a modern flair. The campaign also launched new flavours through a range of online films.
Click the images below to see the 15 second Crafted Collection launch films.
Murray River Salted Caramel
Gisbourne Orange and Dark Choc
The films above were edited by Aleks Manou for Prodigious AU.