What does it take to grow the best wool in the world? It takes an Aussie woolgrower.
Hogarth’s aim was to celebrate both Australian wool and the people who create it by focusing on themes of adventure, bravery and comfort to highlight Australian Wool’s innovation, sustainability and identity. As the first use of Hogarth’s Final Pixel partnership, virtual production enabled the team to produce complex and challenging scenes in a controlled environment with an unparalleled degree of flexibility.
Client: Woolmark
Production Company / Agency: Hogarth
Director: Jonathan Nyquist
Virtual Production: Final Pixel, Dreamscreen, Spectre
Editor: Aleks Manou